Chad Jorgensen is Managing Director and CEO of Nu-Ear Electronics, a company that manufactures and distributes top quality digital hearing aids across the U. S. With two of his key people, he attended a Hurley/Donson Enneagram training program in October, 2004, and then contracted with Kathy and Theodorre to bring the Enneagram into his entire company. He put his executive sales and customer service staff through the training because of the lifechanging effects it had on him and his two colleagues. Chad will describe the effects this spiritual approach is having on his company and employees. Kathy and Theodorre will explain what they do in their training to invite the Enneagram into people’s hearts for personal change and growth.

Kathryn Norman, a cultural anthropologist, interviewed employees of Nu-Ear Electronics to evaluate the effects of bringing the Enneagram into this corporate culture. An ethnographic study researching the organizational culture of Nu-Ear incorporated The Organizational Character Index (OCI). This tool applies the Myers Briggs Type Indicator (MBTI) to organizations.

Kathy and Theodorre are presenting their Breakthrough Enneagram(R) to sales and customer service personnel at regional meetings throughout the country.

Kathy Hurley and Theodorre Donson, international Enneagram authors and practitioners, are known for their creativity in Enneagram theory and applications. Founding IEA Board members, Theodorre served as the IEA’s second president in 1996 and Kathy as Director of the 1997 IEA Conference.

Among the foremost innovators in the field, their Breakthrough Enneagram(R) goes beyond describing type to reveal the inner dynamics of personality.

Hurley and Donson are the authors of three popular Enneagram books: What’s My Type?, My Best Self, and the award-winning Discover Your Soul Potential: Using the Enneagram to Awaken Spiritual Vitality.

They travel extensively, offering Enneagram seminars as well as professional training programs that certify others to teach their material. They have taught personal growth issues since the mid-1970s to people in all walks of life from all over the world. For 20+ years they have focused their attention on spiritual heart practices in their family and in their professional programs. They enjoy learning about life from their grandsons, aged 10, 9-1/2, 9, and almost 5.

Web site:

Chad Jorgensen is the Managing Director and CEO of Nu-Ear Electronics, a division of Starkey Laboratories. Nu-Ear is a $50 million-per-year division of the world’s largest manufacturer of hearing aids. Mr. Jorgensen and Nu-Ear developed the DVD training series”Mastering the Art of Influence with the Hearing Impaired.”Mr. Jorgensen has implemented the Enneagram and NLP in the company’s sales training and counseling. Nu-Ear is customizing a model of patient hearing loss issues and communication requirements specific to the nine Enneagram types. Nu-Ear has implemented a multitiered approach to the Enneagram Training program which also incorporates elements of Thomas Condon’s and Ginger Lapid-Bogda’s work.

Web site:

Kathryn A. Norman, Ph.D. is founder of Bodega Bay Consulting. She received her doctorate in social anthropology from Oxford University and completed a post- doctoral degree in counseling, with a special focus on neuroscience, at the University of Northern Colorado. A frequent university lecturer, she has been engaged in consulting-coaching in North America, Asia, Europe, Central and South America for over 35 years.

Kathy Hurley
Theodorre Donson
Chad Jorgensen
Kathryn Norman


2005 IEA Global Conference

San Francisco, California, USA

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